The product

Sense3 is a product created by BEPS in cooperation with Jusan Network to offer companies a “marketing” tool that has many possible ways of use: from the advertising “digital signage” to the “virtual point of sales” passing through a marketing tool inside exhibitions or showrooms.

The Sense³ solutions

“A catalog behind a window glass”

Sense³ offers a solution in which it can present the user an interactive application behind a window glass. A practical example could be the window of a real estate agent that presents his offers. Kinect intercepts the user in front of the window and tries to catch the user’s attention, so that the user can leaf through the catalog and he can register himself to get more information on what interests him.

Sense³ collects the most information possible to profile the offer for this specific user.

 

Interactive show room

In this scenario, Sense3 is located in a show room of a vendor that has a “portfolio” to be presented to users. Kinect intercepts the user in front of the blackboard and catches his attention, the user can leaf through the catalog and he can register himself to get more information on what interests him.

Sense³ collects the most information possible to profile the offer for this specific user.

At an exhibition to collect LEADs

In this scenario, Sense3 is located in a fair or in an exhibition, in a visible position of a stand in which the vendor presents his “portfolio” and with a game (memory) that is used by the stewards of the booth. Kinect, and stewards, attract the attention of the user when he comes in front of the blackboard to understand how to play. The stewards take the LEAD (name, email and so on…) to allow the user to interact with Sense3 and to play, and catches his attention. The user can leaf through the catalog and he can register himself to get more information on what interests him. The vendor, or the fair organizer, can set up a competition among the users that play with memory to win nice gifts. The idea is to make users play and to give our LEAD to the stewards.

Sense³ collects the most information possible to profile the offer for this specific user.

Optimizing the “time to market”

Rapid content creation

One of the most appreciated Sense3 features is to offer customers streamlined and efficient infrastructure for resources loading. By following the simple rules contained in the project documentation, you can rapidly create your own presentation. 

You can combine pictures and movies and you can customize the wallpaper and especially all games details that cover a significant portion of user’s interest for the solution.

The game customization to involve the vendor

Besides providing the vendor’s catalogs with pictures and movies, Sense3 allows users to play, always with a direct interaction between the user and Sense3. When the game ends with a victory, Sense3 can take a picture to "capture" the result. At present, Sense3 provides a "memory" of 4x3 cards where everything is customizable: the back and the front of each card, wallpapers for the game, for the victory and the defeat, the interaction screen to take pictures.

Kinect as an element of attraction

Kinect attracts the attention of the user as soon as he stands in front of Sense3. The user starts leafing through the catalog or starts playing: to do this he has to register himself and so we can create a lead to work on.